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Web Video Player

Role
Senior Product Manager
2022
for Frame.io (Adobe)

This is a redesign and rearchitecture of web video player for the next version of Frame.io.

The previous player didn’t support non-video assets and as the video industry opens up to support stills, audios, different video formats, we needed to support a broader set of use cases. Additionally, the product needed to support 5 different video players until we consolidated all into 1.

TTF
200ms to 20ms
NAB 2024
Product of the year
Video player

Links

Player page features | Frame.io

Business Impact:

  • Streamlined maintenance by centralizing video expertise to one team
  • Enabled high-quality review workflows for advertising and film studio clients
  • Accelerated feature development through reusable component architecture
  • Improved performance for professional workflows
Screenshot 2025-01-06 at 5.43.39 PM.png

Business Context:

  • Frame.io's video player, critical for creative review workflows, was fragmented across 5 implementations
  • Performance issues (200ms TTF) impacting high-end customers' review of premium content
  • Engineering velocity bottlenecks from maintaining multiple codebases
Screenshot 2025-01-06 at 5.45.21 PM.png

Key Product Innovations:

  • Modular playback controls supporting varied review workflows
  • Cross-asset support (video, images, canvas)
  • Professional features: hover scrubbing, social media guides, enhanced zoom controls
  • Power user optimizations through keyboard shortcuts
Screenshot 2025-01-06 at 5.44.10 PM.png

Technical Leadership:

  • Consolidated 5 players into a single, component-based architecture
  • Reduced Time to First Frame from 200ms to 20ms
  • Implemented HLS support for high-quality video review
  • Centralized video playback expertise into one dedicated engineering team